"Beyond
the Basics - Social Media for Artists and Cultural Organizations"
(For Facebook & Twitter)
Saturday, February 22,
2014, 1 PM - 4:30 PM at the Brampton Golf Club
Due to
incredible demand and astoundingly positive reviews at his last workshop
“On-line marketing for VISUAL artists”, James Fowler has graciously agreed to
return to present an extended workshop on using social media via Facebook &
Twitter.
(You
do not have to be a visual artist to attend this workshop.)
Overview:
Developed for artists or people working in cultural organizations who use
Twitter and Facebook to promote their work or organization's programs, this
hands-on group workshop will show you how to get your messaging right and learn
how to develop a great content plan, build and schedule inventory, manage your
message and team workflow through a social media dashboard.
You will learn to incorporate linking &
sharing tools to amplify your message and further build your audience.
Learn to use in-platform applications and tools to work effectively and
efficiently and get familiar with how each can best be used. Get to know
how to develop a sharp listening program through various online and
in-platform monitoring tools. Learn to identify leads for event participants,
membership and sales. Become familiar with various external and internal
metrics tools to help identify which parts of your social media communications
program are working and how to improve your initiatives.
Please note:
1. Participants must bring: laptop/notepad computer c/w power cord and power
bar to reach the nearest electrical outlet.
2. Participants should have a Facebook Page and Twitter account in active
use.
REGISTER NOW!
CALL
905-874-2919 OR EMAIL info@artsbrampton.ca
BAC MEMBERS, this is your opportunity to network with the business
community and share ideas with your peers. Applications will be accepted
on a first come, first served basis from all BAC Individual members and member
groups in good standing. Space is limited. 
